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Behind the scenes on the production line

ROLLS-ROYCE FASHION

To launch a new fashion-inspired Wraith, we brought cutting-edge fashion to the Rolls-Royce production line. The provocative campaign features towering catwalk models assembling Wraith ‘Inspired by Fashion’ in a stunning editorial fashion shoot, straight from the pages of Vogue.

Shot by award-winning photographer Sean de Sparengo and styled by renowned international stylist Annie Swain, the campaign draws attention to the car’s stylish bespoke features, pushing Rolls-Royce’s marketing in a brave new direction. Photography, website, edm, brochure and web content.

The Creative Circle Awards 2016 – Shortlisted – Design Craft (best photography campaign)

Art Director: James Fairburn
Copywriter: Helen Sharp
Creative Director: Paul Snoxell
ECD: Steve Aldridge
Photography: Sean de Sparengo
Production & Retouching: Curious
Styling: Annie Swain
Hair & Make-up: Emile Yong
Design & Typography: Guy Sexty
Digital Design: Darren Stevenson