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My online therapy

We were asked to pitch for My Online Therapy — a virtual psychology clinic that provides online access to leading psychologists.

Our approach was to show how therapy can help people to reconnect with the things that are important – family, career or relationships.

To do this, we created a visual portal that showed people stepping back into their lives. This was combined with headlines that dramatized the feelings and mindset of the patients.

For the pitch, we developed a range of touchpoints including social, OOH, radio and digital display.

Art Director: James Fairburn
Copywriter: Scott Vaux-Nobes
ECD: Aaron Goldring
Creative Director: Ross Newton
Design: Emily Mason